HBP push back decision spawned "3 to 4 weeks ago"
HBP push back decision spawned In an article reporting on how Entertainment Weekly posted their fall preview with Half-Blood Prince, The Canadian Press spoke with Dan Feldman, who is Head of Distribution at Warner Brothers. Feldman reveals the timeline of the decision:

The studio had been mulling the date change for three or four weeks, "but it really didn't kind of get on the front-burner until sometime within the last seven days," Dan Fellman, Warner Bros. head of distribution, said Sunday.

Entertainment Weekly's "deadline must have been earlier than the decision, than when we started to get serious about making the decision," Fellman said.


WB's press release, revealing that Half-Blood Prince will be opening on July 17th, 2009, can be read right here.
Posted by Andrew on Aug 17th | 279 Comments
Visitor Comments
Posted by addicted2chocolatenhp Aug 17th 2008

is that the reason for the late trailer, I wonder? Why jnot a quicker announcement? Grr. I HATE WB!


Posted by ccunni Aug 17th 2008

FIRST!!??!!!! and everyone needs to make our voices heard!!! sign the petition, participate in the howler campaign, and email WB reps TODAY!!!


Posted by hmsmith99 Aug 17th 2008

It still ticks me off.


Posted by ohxgosh_itsxwhitnea Aug 17th 2008

Guys, I hate this as much as anyone else, but you need to think sensibly. The petitions and hate mail are not going to work. Even if you had a hope of talking WB out of what they see as more profits (and it probably will be more profits), the spot is taken now by Twilight. It sucks, and you can boycott or rant on comments threads until the cows come home, but you need to get started accepting it.


Posted by Braves841 Aug 17th 2008

umm then why not say you were considering this...sounds more like they are trying to make an excuse for a effing bad decision i agree with ccunni continue the protest and hate!!


Posted by txRABbit Aug 17th 2008

Reason for the late trailer?? I gthink not. The trailer came out with a big NOVEMBER at the end. This was a last minute decision on WB's part, and now they're trying to back track rather than face the consequences of a bad decision.


Posted by AnnaSmee Aug 17th 2008

Gaaaaah, I don't believe this. It was a split second thing. Idiots. HATE 'EM.


Posted by Blueshadow Aug 17th 2008

I can't believe WB even considered it. You know what if they make us wait 8 months we should make them wait 8 months and 1 week so they're opening weekend sucks! I totally hate WB right now. You think with that 3 to 4 weeks WB would be able to get off whatever they were smoking when they even made this decision.


Posted by christianaeg Aug 17th 2008

No it's not going to work but it shows WB we've got guts and sprit and stuff.... but disorganized at all WB? grrrrrrrrrrrrrrrrrrrrrrrr rrrrrrrrrrrrrrrrrr


Posted by chommy Aug 17th 2008

Ugh! Who was the jerk that called his colleagues saying 'YOU KNOW WHAT'S A GREAT IDEA THAT EVERYONE'LL LOVE! PUSHING HARRY POTTER 6, A HIGHLY ANTICIPATED MOVIE WITH MILLIONS OF FANS, TOO, I DUNNO A YEAR FROM NOW!'


Posted by elvindork Aug 17th 2008

they should have released it earlier if they wanted to make more money...like september or even october...those are good months too=)


Posted by addicted2chocolatenhp Aug 17th 2008

i see ur point, txrabbit. warner bros are such money gluttons! First the DH split and now this (although 2 DH movies will be awesome). They're already rich enough.


Posted by ccunni Aug 17th 2008

it was jeff robinov and i wish we had his email but i agree with christianaeg that we need to try even if it probably wont work. heres the info email in!!!!!! Domestic Contact: Susan Fleishman, 818-954-1919 susan.fleishman@warnerbro s.com or International Contacts: Jayne Trotman, 02079845222 jayne.trotman@warnerbros. com Desiree Finnegan, 818-954-3397 desiree.finnegan@warnerbr os.com or Head of Harry Potter Production Publicity: Vanessa Davies, 011-44-192-368-5131 vane ssa@hpfilms.co.uk (no spaces) send howlers!!!!!!! http://hbpnojuly.blogspot .com (no spaces) and sign petition


Posted by ApplaudtheActor Aug 17th 2008

That is absurd- if they've been talking about it for weeks, why release the trailer? If what the Canadan Press says is true, they released the trailer knowing that the date it contained could change. I'm sorry, but where's the logic in that? Oh, Oh right- there isn't any. -fumes-


Posted by rahrah_ravenclaw Aug 17th 2008

WB totally sucks! i cant believe that this announcement was a horrible decision because they sound like idiots who r jst trying to cover up a huge mistake!


Posted by AnnaSmee Aug 17th 2008

I'm sick of people saying that petitions will not work. Are you saying 30k people are not going to change SOMETHING? Come on! Stop trying to get people to stop! How can you say they don't work, when it has worked so well in the past! If everyone had your mindset, then the things that have gotten changed WOULDN'T have gotten changed.


Posted by WeasleyKing Aug 17th 2008

This excuse lacks any substance, and it will NEVER make up for the intense backlash WB is getting and WILL recieve. They are basically the most hated studio right now, and I have no sympathy for them and their scatter-brained descions. Join in on the "Send Howlers!" Campaign http://hbpnojul y.blogspot.com/ that is the site to follow through if you want to send WB a howler, we need to let them know this is an unfair descion!


Posted by ohxgosh_itsxwhitnea Aug 17th 2008

AnnaSmee, I don't think you get it. The deal is sealed. It's done. 600k people typing their names for an online petition couldn't change it.


Posted by txRABbit Aug 17th 2008

To those who go around saying the petitions won't work: That is not the point. Chances are, it won't given corporate America. But a company must be shown that it's consumers are unhappy with some of their decisions, otherwise, they will just continue screwing over their base. Petitions did work back with the cancellation of the original Star Trek in the 60's. Gained the fans one more year, and then eventually endless films and TV series. I doubt WB will change their minds, but it doesn't mean one should not try. But do it properly and without the immature hatred, otherwise they won't respond. But sitting around and doing nothing? Well, that's how we got 8 years of Bush in America.


Posted by AnnaSmee Aug 17th 2008

Ohxgosh_itsxwhitnea: It might work. I don't care, I'm boycotting, and I'm not paying for anything that they sell. Even if they just move it to June I'll be slightly happy. They can't not do anything, or their company will be SCREWED to hell.


Posted by InvisibleAparecium Aug 17th 2008

I agree with ohxgosh_itsxwhitnea. You can swear, rant, tantrum, scream, boycott, and cry all they want, but they won't change it back. I'm mad too, but I'm sane.


Posted by chommy Aug 17th 2008

We can do anything to ANNOY them but this decision is certainly final. Twilight's new release date makes it absolutely final. HBP will NEVER EVER, no matter what we do, go back to November. However, we can continue to annoy them and show them how angry we are.


Posted by liv_wa Aug 17th 2008

I'm so mad....I would have easily waited for Twilight to come three weeks later for this to stay where it is. I saw the trailer in the movies and was jumping up and down with excitement...then I get home and find THIS


Posted by AnnaSmee Aug 17th 2008

Chommy: It could be moved to December. That would be "better". InvisibleApa recium: Please don't insult the 30 thousand people by saying they are insane. No one is screaming, crying, or swearing. We have a right to petition. WB is stupid. They should know what they did was stupid.


Posted by marisa4231 Aug 17th 2008

SIGN THE PETITION EVEN THO ITS ONLINE IT WILL STILL WORK WE JUST NEED ONE MILLION SIGNATURES. I KNOW THIS SEAMS LIKE ALOT BUT WE GOT ALMOST 30000 ON THE FIRST 3 DAYS !! WE CAN GET A MILLION IN TWO WEEKS IF WE KEEP DOING THIS !!!! WWW.PETITIONSPOT.COM/PETI TIONS/HARRYPOTTER6 !!!!!!!!!!!!!!!!!1111


Posted by AliciaJonae05 Aug 17th 2008

Yea, it still ticks me off as much as the next person! But there's nothing we can do about it. We'll just have to wait til July & hope that they are nice enough to let us have the game come out in Nov


Posted by chommy Aug 17th 2008

AnnaSmee: You can wish that, I wish it, too, but no matter what WB won't change the release date. They're so convinced that the Summer is the best time to release the movie that nothing will change their mind. D=


Posted by tiassa Aug 17th 2008

How about we try to do something about it and in the worst case senario...we will...not succssed. seriously though, there is no harm in trying


Posted by WB_R_LUNATICS Aug 17th 2008

i completely agree with chommy. AnnaSmee just shutup because people ARE swearing (have you not been reading the other post), ARE crying, and they ARE screaming.


Posted by chommy Aug 17th 2008

WB_R_LUNATICS: I wasn't going to say shut up, but I'm glad someone could say it to AnnaSmee. ;p


Posted by WB_R_LUNATICS Aug 17th 2008

she just needs to shutup about how we can change the release date:becuz we cant. but we can drive WB insane. (which might not be a good idea or they will ruin DH-which they possibly will do anyways)


Posted by chommy Aug 17th 2008

WB_R_LUNATICS: They probably will. HBP, from my point of view, sounds disgusting and pathetic. I think it'll even be worse then OotP, which is not a good thing. :s


Posted by WB_R_LUNATICS Aug 17th 2008

i dont see how WB could do worse than OotP. it was soooooooooooooooo bad


Posted by Krazykatie Aug 17th 2008

Just sign the petition, it doesn't hurt and at least they know how we feel, it could be the biggest petition ever and has potential to be so, 30,000 people in 3 days, if it gets air time features in more news (as it already has done) then it's doing its job!!


Posted by rooon Aug 17th 2008

Boooooo!!!!!!!!!!!!!!!!!! !!!!!!!!!!!


Posted by phoenix_flames_ Aug 17th 2008

people, you can argue all you want...the point is that we fans need to feel that we are doing SOMETHING...so yes, we petition, knowing it's unlikely things will change. but we do it to make our voices heard in some way, however small and however much it is veiwed as futile. We want to let WB know we are unhappy, and how we feel fans should come before money. Studios should release that if they create films about subjects which are passionate to people, they are going to get a passionate response in return when they mess up.


Posted by superfish31 Aug 17th 2008

Then why the HECK did WB put November on the trailer?! Just get our hopes up for nothing. -_-


Posted by WB_R_LUNATICS Aug 17th 2008

i know superfish. they were practically advertising for Twilight. that is probably a reason why Twilight probably changed the date.


Posted by NightStar Aug 17th 2008

Mulling it for 3-4 weeks! could have pulled the trailer with the Big NOVEMBER until they knew what they where doing!!! and harping back to writers strikes what can one say but what the ............... not wanting to face off with Batman! sorry don't know nuch about twilight but if they can get through writers strikes and it was made in the U.S. unlike HP made U.K and decide it is ready to release earlier By taking the Forfitted HP slot, I realy do wish them Luck and Hope they do well and show WB what they missed out on.


Posted by Sally Aug 17th 2008

http://www. comingsoon.net/index.php (REMOVE SPACE) POLL ABOUT HBP DELAY!! VOTE! PASS IT ON


Posted by Fia Aug 17th 2008

I honestly hate Warner Brothers right now! Everyone sign petitions, do the Howler campaign, anything to make our opinions heard!


Posted by AnnaSmee Aug 17th 2008

The fact that you are telling me to shut up because I don't agree with you're opinion shows how pathetic your lives really are. ;D Sheep.


Posted by _Steph_ Aug 17th 2008

What a load of crap, they clearly made this decision last minute after releasing that trailer, they can't dig themselves out the hole they've made. Their reasons are all greed, money-grabbing, and wanting to line their pockets with as much cash from HP fans as possible. They know millions of us will go see it like always no matter what day it was released, they pushed it back to try squeeze extra money out of the fans in their 'opening weekend'. They can claim they love the fans all the want, they love the money - its that simple. And to push a film back a year, after releasing a trailer stating its 3 months away - its a slap in the face to all the loyal fans who've bought the cinema tickets, dvds and merchandise for 5 films so far. The online petitions might not do much, but it helps vent the anger the fans feel. And flooding WB with angry letters, boycotting WB films and dvds, refusing to see HBP in its opening weekend - it might not get the release date changed back, but it'll atleast show WB we wont take it lightly.


Posted by yovoldyhasgonemoldy Aug 17th 2008

lol i wish we had howlers i would be sending 10 a day if i had some


Posted by kreacher888 Aug 17th 2008

those lieing mother fuckas


Posted by LunaLovegood123 Aug 17th 2008

No way. They r just blaming it all on everyone else cuz they know we r wicked mad at them. even with the pictures it doesnt help!!!!!!! i still think it was a HA-UGE mistake doing what they did. and they love us. alls i can say to that is....................... ... YEAH RITE =P


Posted by jrhed Aug 17th 2008

A New Website was started today: Accio Dumbledore's Army. They have an email intitiative posted that allows users to send an unified email to WB executives, time warner execs and media outlets with one click. Spread the word and the link.\ http://pottersord er.blogspot.com


Posted by WB_R_LUNATICS Aug 17th 2008

lol AnnaSmee but i like the word shutup. and my life is NOT pathetic.


Posted by AnnaSmee Aug 17th 2008

If you're telling someone on the net to shut up because they DON'T agree with you is showing that you are pathetic. I didn't say anything rude to you, and I kept it civil, but obviously you don't know how to talk to people, that's why you spit out your useless nonsense.


Posted by gregorama Aug 17th 2008

A brother saw Clone Wars this afternoon and the NOVEMBER TRAILER is STILL PLAYING TODAY! (same on their website) I think it's too late for them to put the breaks on the marketing campaign. Think about how this is going to hurt the product manufacturers!!




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