WWoHP continues bringing in the Galleons for Comcast Corp
Recently, Comcast announced its first-quarter revenue generated by the Universal Studios theme parks. Worldwide, the parks earned $651 million, a significant increase over the $487 million earned during the first quarter of 2014.
It will come as no surprise to Harry Potter fans that Comcast executives are crediting this increase in revenue to the new Diagon Alley attraction located in the Wizarding World of Harry Potter Orlando, which opened summer 2014.
They state in their earnings report,
For the first quarter of 2015, revenue from the Theme Parks segment increased 33.7% to $651 million compared to $487 million in the first quarter of 2014, reflecting higher guest attendance and per capita spending, driven by the continued success of Orlando’s [t]he Wizarding World of Harry Potter™ – Diagon Alley™.
Part of the increase in earnings can be attributed to the now 80 percent of visitors who are purchasing park-to-park tickets, which are required to visit both the Diagon Alley and the Hogsmeade attractions, as well as to ride the Hogwarts Express between the two.
Perhaps to celebrate the park’s success, the Universal Orlando Resort gave fans some “fun, new facts” about the Diagon Alley attraction on their official blog recently, including the number of bricks contained in the Diagon Alley entrance (7,456), the temperature of the fire breathed by the Ukrainian Ironbelly dragon sitting atop Gringotts Bank (3,560 degrees Fahrenheit), and the number of passengers who have already boarded the Hogwarts Express (5 million). You can find more fun facts about Diagon Alley here on their blog.
To keep up on all the latest Wizarding World of Harry Potter theme park news, including the Japan and Hollywood parks, just visit the “Theme ParkS” section of MuggleNet!
Have you visited Diagon Alley in Orlando? What was your favorite part of the new park?